arcQ supports young people to discover their own path and fulfil their potential. They work with young people, their families and community organisations to identify their learning preferences, discover their passions and build an exciting path to their future
The Fable Bureau was tasked with launching arcQ’s new venture – an organisation with a unique way of approaching learning and education that recognises differences, challenges assumptions, and guides young people in accessing the opportunities around them.
The first stage of launch was to be an event to raise awareness and encourage new donors – and this had to take place before the Christmas period which was just six weeks away.
We knew that in order to launch arcQ to the public – they had to understand who they were and what they were doing. We distilled their 30 page methodology into digestible messaging which allowed us to then develop all the requirements for launch.